LivingSocial Ad – Poppy Restaurant

Writing Sample for LivingSocial


Poppy Restaurant:

$25 for $50 of Food and Drink

Hate sharing plates with your speed-eating date, but miss the many tastes of tapas? James Beard Award-winning chef James Traunfeld solves this dilemma at Poppy, the Indian-inspired restaurant named not for the Wicked Witch’s weapon of choice, but for James Traunfeld’s mom. (Awww.) Share-a-phobes can relax and leave the flying monkeys at home, because these dishes are served thali-style. Thalis are made up of 7-10 small plates on an individual platter, like tapas you don’t have to share. The menu sings with exotic spices and local ingredients, and herbs grown behind the restaurant flavor your food and drink. Spend $25 on today’s deal and pick your poison: $50 worth of thalis, backyard-herb-infused cocktails, or dishes off of the wonderful wizard’s striking bar menu, with salt cod fritters with smoked paprika aioli, eggplant fries with sea salt & honey, lavender duck leg with huckleberry sauce and other wicked options. Grab your broom, ‘cause it’s time to fly – Don’t let this deal get away!

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Clarify brand offerings with concise copy. Create compelling content that enhances brand value. Develop creative campaigns that utilize new media to improve brand reach.
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